Social Market Research (SMR)

ISO 20252: 2019

03.04.2023 /Quality Manager (Yvonne Somers)

Organisation:Social Market Research (SMR) is a market, opinion and social research organisation offering research insights and solutions.
Location:Belfast, United Kingdom  
Function:SMR delivers research services to commercial and social organisations throughout the UK 
ISO 20252:2019 Standard: SMR has elected to include core requirements 1-4, Sampling, Face to face fieldwork, telephone fieldwork, coding and data management and processing attested to ISO20252:2019 in accordance with Annexes A, B, E and F. SMR has elected to exclude Annex C and D from attestation.  Details of SMR attested annexes are described as follows: 
Annex Description Attested Excluded Explanation 
Core requirements Core framework, organisational, security, subcontracting, planning and quality All None NA
Annex A – Sampling including access panels Sampling Research team Access Panels (outsourced)Panelbase(Certified by the British Polling Council [BPC])MRFGR(Uncertified but GDPR compliant)
Routing Sampling None None NA 
Sample Blending None None NA
Sample AutomationNone None NA
Annex B – Fieldwork Data collection teams: CATI, CAPI and QualitativeOperations team None NA 
Predictive Dialler None None NA 
Annex C – Physical observation None None None NA
Annex D – Digital observation None None None NA
Annex E – Self completion Data collection: CAWI and Postals Research team None NA
Annex F – Data Management and processing Coding Data Processing Research team Data Processing (outsourced)Data Mill (DP) Ltd (Certified by the Royal Statistical Society – Fellowship) and uses SNAP software who is accredited to ISO 27001